Privacy policy

Privacy Policy

Last updated: September 10, 2026

NUVORA is a trading name operated by JOUADA LTD (“NUVORA,” “we,” “us,” or “our”). JOUADA LTD operates this website and online store, including the information, content, features, tools, products, and services made available through it (collectively, the “Services”). Our store is hosted by Shopify, which enables us to provide the Services to you.

This Privacy Policy explains how we collect, use, disclose, and protect personal information when you visit or use the Services, make or attempt to make a purchase, start or manage a subscription, contact us, or otherwise interact with us.

Please read this Privacy Policy carefully. By accessing or using the Services, you acknowledge that you have read and understood this Privacy Policy. If there is a conflict between this Privacy Policy and our Terms of Service concerning the collection, use, or disclosure of personal information, this Privacy Policy will apply.

1. Personal Information We Collect

The personal information we collect depends on how you interact with the Services and may include:

  • Contact information, such as your name, email address, telephone number, billing address, and delivery address.

  • Order and transaction information, such as the products you view or purchase, order history, returns, refunds, discounts, delivery information, and transaction details.

  • Subscription information, such as the subscription product selected, billing and delivery frequency, renewal dates, subscription status, and cancellation or modification requests.

  • Payment information, such as payment method, payment status, billing details, and payment confirmation. Complete payment-card details are processed by Shopify Payments or another authorized payment provider and are not stored directly by NUVORA.

  • Account information, such as login credentials, account settings, saved addresses, and preferences, where customer accounts are available.

  • Communications, including information you provide when contacting customer support, submitting an inquiry, requesting a refund, or communicating with us through email or another available channel.

  • Reviews and user-submitted content, including product reviews, ratings, photographs, or other content you voluntarily submit.

  • Device and technical information, such as your IP address, browser type, device type, operating system, network connection, cookie identifiers, and other online identifiers.

  • Usage information, such as the pages and products you view, links you select, time spent on pages, referring pages, cart activity, checkout activity, and your interactions with our advertisements and emails.

  • Marketing preferences, including whether you have agreed to receive promotional communications and whether you have withdrawn that consent.

  • Fraud-prevention information, including signals used to identify potentially fraudulent, unlawful, unsafe, or abusive transactions or activity.

We do not intentionally request medical records or use customer information to provide medical diagnosis or treatment. If you voluntarily include health-related information in a customer-support message, we will use it only as reasonably necessary to respond to your inquiry and meet our legal obligations.

2. How We Collect Personal Information

We may collect personal information:

  • Directly from you, such as when you place an order, create an account, subscribe to recurring deliveries, join our mailing list, submit a review, or contact us.

  • Automatically, through cookies, pixels, log files, and similar technologies when you browse or interact with the Services.

  • From service providers, such as Shopify, payment processors, subscription-management providers, analytics providers, advertising platforms, review platforms, customer-support tools, fulfilment partners, and delivery carriers.

  • From advertising and marketing partners, including when they provide information about the performance of our advertisements or your interactions with them.

  • From other third parties, where permitted by law or where you have directed or authorized the third party to provide information to us.

3. How and Why We Use Personal Information

Providing the Services and Fulfilling Our Contract

We use personal information to:

  • Process payments and complete purchases.

  • Fulfil, deliver, and track orders.

  • Create and manage customer accounts.

  • Set up, renew, modify, pause, or cancel subscriptions.

  • Process returns, refunds, and guarantee requests.

  • Send transactional communications about orders, subscriptions, accounts, delivery, and customer-service requests.

  • Provide customer support and respond to inquiries.

  • Display and administer product reviews.

Improving and Personalizing the Services

We may use personal information to understand how customers use the Services, troubleshoot technical issues, improve website performance, develop our offerings, and personalize content or product recommendations.

Marketing and Advertising

Where permitted by law, we may use personal information to:

  • Send promotional emails when you have subscribed or when another lawful basis permits us to do so.

  • Measure the effectiveness of our marketing campaigns.

  • Create advertising audiences and show relevant advertisements on platforms such as Meta.

  • Understand whether an advertisement resulted in a website visit, cart action, checkout, or purchase.

Where consent is required for marketing communications or advertising cookies, we rely on your consent. You can unsubscribe from promotional emails at any time by using the unsubscribe link contained in the email.

Unsubscribing from marketing does not prevent us from sending necessary transactional messages about your orders, subscriptions, or account.

Security, Fraud Prevention, and Enforcement

We may use personal information to authenticate users, secure accounts and payments, detect and investigate suspected fraud or malicious activity, prevent misuse of the Services, enforce our terms and policies, and protect NUVORA, JOUADA LTD, Shopify, our customers, and others.

Legal and Regulatory Obligations

We may use personal information to comply with applicable laws, tax and accounting requirements, product-safety obligations, regulatory requests, court orders, lawful government requests, dispute resolution, and the establishment, exercise, or defence of legal claims.

4. Legal Bases for Processing

Where applicable data-protection law requires a legal basis, we process personal information on one or more of the following bases:

  • Performance of a contract, including processing and delivering orders and administering subscriptions.

  • Consent, including certain marketing communications, advertising cookies, and similar technologies.

  • Legitimate interests, including operating and improving the Services, providing customer support, preventing fraud, measuring business performance, and conducting proportionate marketing, provided those interests are not overridden by your rights.

  • Compliance with legal obligations, including accounting, taxation, consumer-protection, regulatory, and law-enforcement requirements.

  • Establishment, exercise, or defence of legal claims, where necessary.

5. Cookies and Similar Technologies

We and our partners, including Shopify, use cookies, pixels, and similar technologies to operate the website, remember preferences, maintain cart and checkout functionality, understand website usage, measure performance, prevent fraud, and—where permitted—personalize content and advertising.

Some technologies are necessary for the Services to function and cannot be disabled through our cookie controls. Non-essential analytics and advertising technologies are used according to applicable consent requirements.

Where available, you can manage your choices through the cookie banner or the Cookie Preferences link on our website. You can also control cookies through your browser settings. Blocking certain cookies may affect the functionality of the Services.

6. How We Disclose Personal Information

We may disclose personal information to the following categories of recipients when reasonably necessary for the purposes described in this Privacy Policy:

  • Shopify and Shopify-related services, which host and operate our online store, checkout, customer accounts, payments, analytics, fraud-prevention tools, and related ecommerce functionality.

  • Payment processors and financial-service providers, which authorize and process payments and help prevent fraudulent transactions.

  • Fulfilment partners, warehouses, delivery carriers, and logistics providers, which prepare, ship, and deliver orders.

  • Subscription-service providers, which help create and manage recurring orders, renewals, customer portals, and cancellations.

  • Review, email, customer-support, and website-service providers, which help us provide reviews, communications, technical support, and store functionality.

  • Analytics and advertising partners, including Meta and other platforms used to measure advertising performance and deliver advertisements, subject to applicable consent requirements.

  • Professional advisers, such as accountants, auditors, insurers, consultants, and legal advisers.

  • Government, regulatory, law-enforcement, or judicial authorities, where disclosure is required or permitted by law.

  • Parties to a business transaction, such as a merger, financing, reorganization, sale of assets, insolvency, or acquisition, subject to appropriate confidentiality and legal safeguards.

  • Other parties at your direction or with your consent, such as when disclosure is necessary to fulfil a service you request.

We do not disclose personal information merely in exchange for money. Certain advertising activities may nevertheless be defined as a “sale,” “sharing,” or use for “targeted advertising” under some regional privacy laws.

Where such laws apply, you may have the right to opt out through the privacy controls made available on our website.

7. Our Relationship With Shopify

The Services are hosted by Shopify. Shopify collects and processes personal information about your access to and use of the Services to provide and improve Shopify’s services.

Information submitted through the Services may be transmitted to Shopify and other service providers located outside your country of residence. We may also use Shopify features that draw on interactions with our store, Shopify, and other Shopify merchants to improve fraud protection, personalization, analytics, and advertising.

For certain processing activities, Shopify may act as an independent controller and is responsible for handling requests concerning its own use of personal information.

More information is available in the Shopify Consumer Privacy Policy.

Customers may also exercise certain rights relating to information processed by Shopify through the Shopify Privacy Portal.

8. International Data Transfers

We and our service providers may transfer, store, and process personal information in countries outside the country where you live. Those countries may have different data-protection laws.

Where required, transfers from the United Kingdom or European Economic Area are protected using legally recognized safeguards, such as adequacy regulations or decisions, the European Commission’s Standard Contractual Clauses, the United Kingdom’s International Data Transfer Agreement or Addendum, or another lawful transfer mechanism.

9. Data Retention

We retain personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy, including to provide the Services, maintain business and transaction records, administer subscriptions, comply with legal and accounting requirements, prevent fraud, resolve disputes, and enforce our agreements.

Retention periods vary according to the type of information, the nature of our relationship with you, legal requirements, and whether the information is needed for an actual or anticipated dispute.

When personal information is no longer required, we will delete or anonymize it, subject to technical and legal limitations.

10. Data Security

We use reasonable administrative, technical, and organizational measures intended to protect personal information. However, no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security.

You are responsible for keeping your account credentials confidential. Please do not send sensitive or confidential information through insecure channels.

11. Your Privacy Rights

Depending on where you live and subject to applicable exceptions, you may have the right to:

  • Request access to the personal information we hold about you.

  • Request correction of inaccurate or incomplete personal information.

  • Request deletion of personal information.

  • Request restriction of certain processing.

  • Object to processing based on legitimate interests, including certain direct marketing.

  • Receive certain personal information in a portable format or request its transfer.

  • Withdraw consent at any time where processing is based on consent, without affecting processing carried out before withdrawal.

  • Opt out of promotional emails.

  • Opt out of certain data sales, sharing, profiling, or targeted advertising where applicable.

  • Lodge a complaint with a competent data-protection authority.

To exercise a right, contact us at support@nuvora.life. We may need to verify your identity before completing a request.

You may also use an authorized agent where permitted by law, but we may request proof of that authorization.

You will not be discriminated against for exercising an applicable privacy right. We will respond within the period required by applicable law.

If you are located in the United Kingdom and are dissatisfied with our response, you may lodge a complaint with the Information Commissioner’s Office.

If you are located in the European Economic Area, you may lodge a complaint with your local supervisory authority. A list of EEA supervisory authorities is available through the European Data Protection Board.

12. Children’s Privacy

The Services are not directed to children, and we do not knowingly collect personal information from children who are below the age at which they can lawfully provide their own consent under applicable law.

If you believe a child has provided personal information to us, please contact us so that we can review and, where appropriate, delete it.

We do not knowingly sell or share the personal information of individuals under 16 for targeted advertising as those terms are defined under applicable law.

13. Third-Party Websites and Services

The Services may contain links to websites, applications, or platforms operated by third parties.

We are not responsible for the privacy, security, accuracy, or content of third-party services. Their handling of personal information is governed by their own privacy policies, which you should review before providing information.

14. Changes to This Privacy Policy

We may update this Privacy Policy to reflect changes to our practices, technologies, Services, or legal obligations.

We will publish the updated version on this page, revise the Last updated date, and provide any additional notice required by applicable law.

15. Contact Us

If you have questions about this Privacy Policy, our privacy practices, or your personal information, or if you wish to exercise a privacy right, contact us at:

JOUADA LTD
Trading as NUVORA
128 City Road
London EC1V 2NX
United Kingdom
Email: support@nuvora.life

For the purposes of applicable data-protection laws, JOUADA LTD is the controller of your personal information.